28.09.2020

CPA networks for beginners: making the right choice. CPA networks - what are they? Affiliate programs CPA networks: rating, description and reviews Experience with cpa


Novice webmasters often write to me with a request to advise a CPA network for work.

Indeed, aggregators affiliate programs in the vastness of the Internet and in its Russian segment, in particular, many have bred, and the trend is only growing. How can a newbie in traffic arbitrage not get lost here and choose a network among this abundance, where it will be convenient and, most importantly, efficient?

I will show you a step-by-step algorithm with selection criteria and recommendations of the best affiliate aggregators, and also recommend some of them based on own experience... Read carefully - having understood the essence, you can independently expand the range of networks with affiliate programs and earn money in them without unnecessary problems.

CPA networks for beginners

How aggregators differ from each other:

  • By launch date - there are well-established, with a history, and young, not promoted.
  • The categories and topics of offers presented on the site are gaming, commodity, information products, adult and others.
  • The availability and variety of functionality that simplifies the webmaster's work and allows you to earn more.
  • Quality of support - how well delivered Feedback, is there a personal manager, online chat, social media groups for communication, etc.
  • The number of offers on the site - if there are few of them, there is no possibility of choosing according to your preferences.
  • Availability of exclusive offers.

These are just the main differences, there are many of them, and each CPA network is unique in its own way, but what is listed in the paragraphs noticeably affects the comfort and productive work of a newbie affiliate.

How to choose

Newly opened or little-known networks are not suitable for beginners for the following reasons:

  • firstly, they have not yet earned a reputation, there are no reviews from other webmasters and it is not known how the business is organized here, and you should not experiment on your budget;
  • secondly, the functionality CPA networks it is hardly launched in full, the process of its implementation and testing is underway, and there may be failures, freezes, incorrect statistics and other jambs;
  • thirdly, as a rule, not only affiliates, but also advertisers are wary of working with unknown aggregators, so it is almost impossible to find good, popular offers on such sites.

It is necessary to decide what category of offers you are going to deal with. For beginners in arbitration, I recommend two options:. The former do not require special schemes for attracting traffic and are easier to start with, while the latter give the best profit due to higher commissions.

For aggregators of information products - courses, trainings and other educational materials by famous authors, read the article at the link above.

To get higher commissions, you can connect to (casinos, gambling) or travel affiliate programs that convert well and give good profits, for example, where, among other things, there are many tools and training materials for quick start and effective work.

Now let's dwell on CPA networks with merchandise.

Most suitable for beginners, where there is everything you need to start and be successful -, Ad1, M1-shop, KMA,.

I will briefly list what is in each of the listed, and dwell on one in more detail, where I will clearly show which options and tools are important and help the webmaster.

Admitad.

One of the oldest and most famous networks with a rich history, a wide range of tools and good support from webmasters.

It has on its platform more than 1000 offers of various categories - from popular stores like M-Video to banking services, games and dating sites. There are many exclusive offers that you will not find in any other CPA network - due to the reliability and large volumes of traffic going through, many advertisers prefer to work exclusively with it.

The same applies to webmasters - because of the simply huge selection of offers in a wide variety of niches, it is possible to get sales in any traffic source by selecting the desired product for the prevailing audience using various filters.


, KMA, Ad1.

About these CPA networks, you can repeat all of the above, maybe to some extent more modest, but still - a large selection of offers of various categories, including exclusive ones, a lot of wow-products, functionality and joint ventures on the highest level... The difference between them is in some particulars that are not critical for the choice.

Qnits.

It is a dropshipping platform with many interesting product offers, various tools for webmaster work, round-the-clock work of his Call center, and good order confirmation. Here you can set a markup on the product yourself, create your own product showcase or use ready-made landing pages.

.

An excellent product affiliate program specializing in gut - always relevant health and beauty products with good conversions. The affiliate program started its work in 2016 and currently represents:

  • payments up to 2 times a day with withdrawal to webmoney, paypal or traffic sources;
  • 2 200+ insides of offers;
  • 50 in-demand high-conversion niches;
  • 100+ GEO with Trial, SS and COD solutions;
  • 10,000+ registered webmasters.

Paid action - a confirmed application with the amount of partner deductions $ 4 -70, depending on the offer.

All drugs are accompanied by documents with information about manufacturers and certification checks, which ensures the trust of buyers and the passage of moderation in traffic sources.

For each offer, there are several options for professionally laid out landing pages and pre-landing pages to choose from.

The support is very well delivered 24/7 - the managers of the affiliate program have experience in arbitration and will always advise top bundles and free offers for your traffic sources. And also will suggest a couple of sources with zero competition!

If you are not uploading to dr.cash yet, without interviews and moderation, the process will take less than 1 minute.


M1-Shop.

Using this grid as an example, I will show which options are present which create additional convenience for traffic arbitrage.

When you log into your account, we immediately see who you can contact online and through what communication channels.


This is very important, especially for beginners - any issue is resolved in real time, and not through long correspondence in tickets.

Let's open a tab with offers, and in the filters we see the checkbox "Call-center M1-shop".


Another positive point: practice shows that the percentage of confirmed orders is higher when CPA network operators are calling customers, and not advertisers.

Let's go to some offer.

The first plus is that several domains are offered to get an affiliate link. As you understand, if a bunch of webmasters are pouring money on one domain, and many of them do it poorly, the advertising platform begins to increase the cost per click for such links, and several domains improve the situation. Of course, the best option is to park your domain and drive traffic to it, but such a choice is better than no one.

The next point is a lot of tested pads and landing pages for the offer with an indication of convertibility. Not bad again. In addition, you can divide traffic into mobile and desktop versions of landing pages, or you can use your own landing page and attach a ready-made Iframe form to it.


To increase the conversion of landing pages, there are a bunch of additional chips that are implemented with one click.


To track traffic during arbitration, it is imperative to use analytics systems - usually Yandex Metrica or Google analytics... The introduction of your counter code into the selected CPA network landing page is done in M1 in two clicks, which is also important for beginners.

Firstly, indicate the traffic source and UTM tags with macros are automatically added to the affiliate link, then enter the counter ID in the required field and the issue is resolved - statistics on conversions will be displayed in your analytics service account.

Very, very convenient. To obtain data on completed orders, we do the following: we get affiliate link and we carry out a test order - we are sent to the thanks page.


Since the counter is installed on it, we copy its address and - visit the page. Now in the statistics we will see all conversions for orders.

These are interesting and useful tools that beginners should pay attention to when choosing a CPA network for work. They save time and help to get better results for both novice webmasters and more experienced ones. I have described those affiliate aggregators through which I work myself, which one you choose - decide for yourself, the criteria are described.

One of the most popular and promising types of earnings is working on the Internet with CPA networks. Working with such networks allows you to earn money with little effort pretty good money... However, in order to start working on these networks, you need to know some tricks.

What is a CPA network?

CPA script: a guide for dummies

SRA (Cost Per Action) network - literally this combination is translated as payment for action. In fact, such networks are like an exchange, and act as an intermediary between the performer and the advertiser. if you have own blog or a separate site, then start making money on such an activity as CPA marketing it is possible now. But it should be borne in mind that the higher the level of site traffic, the higher the level of earnings on it.

This type of earnings is quite similar to SMS-affiliate programs. This is due to the fact that CPA marketing also includes such a concept as referral links, with the help of which statistics are actually recorded. That is this type of earnings directly depends on the actions taken... Any manipulation, for example, subscription or registration, can act as actions.

What do you need to get started?

In order to start making money in such an area as CPA marketing right now, first of all, you you need to find an affiliate network and become a member... After completing the registration procedure, you will have access to a list of offers, which are called offers.

If you are interested in one of these offers, then you need to get a special affiliate link, which will be used to attract buyers to the online store.

It should be borne in mind that this link must be posted on a resource with a permanent audience that is ready to make purchases. The link can be placed both on your own and on someone else's resource. But more often than not, the creation of a site and the attraction of an audience is made for a specific advertiser.

After receiving the link, you need to develop a separate website for the advertiser and attract an audience to it, or simply place the link on an existing resource. These steps will guide you through the basics of an activity like CPA marketing.

Payment is made by the advertiser depending on the purchases made. That is payment directly depends on how many people have visited the site using the link and how many people have placed an order... Depending on the resource, payment can be made both for making a purchase and for registering on the resource.


We recommend the course on making money on the Internet: Find out more than 50 ways to make money on the Internet, including ways to make money on affiliate programs

What is a CPA affiliate program?

An intermediary site that allows the owner of the site to receive additional income, and the advertiser to increase sales is called a CPA affiliate program.

Do not confuse this concept with affiliate programs of individual trading platforms in the Internet. The principle of operation of these programs is approximately the same, but there are also quite significant differences, for example:

  • Number of programs.
  • Toolkit for webmasters.

As statistics show, CPA marketing implies that dozens of affiliate programs of various stores with a variety of topics can be collected in one network. To get started, you just need to register in the system and start working with several partners. That is, the site owner does not need to constantly search for new advertisers, this function is performed by the network itself.

In addition, another significant difference is in the management of the income from the affiliate program. The network provides for the accumulation of all Money on one account, so the minimum withdrawal amount accumulates extremely quickly. The network is also characterized by more convenient statistics and a change tracking system.

But you should definitely understand that it is not always possible to find the right advertiser in an affiliate network. This is due to the fact that some large companies create their own platforms for working with webmasters.

Watch the video - What is CPA and how to make money from it? CPA for beginners

CPA Marketing: Limitations

When working with offers, you should definitely study all the limitations. Typically, most of the restrictions apply to traffic to affiliate sites. Most often attracting traffic of the following type is allowed:

  • Banner advertising.
  • Contextual advertising.
  • Traffic from social networks.
  • Search traffic.
  • Teaser advertising.

Prohibited types of traffic in marketing usually include:

  • Motivated traffic.
  • Brand contextual advertising.
  • Mailing by e-mail.
  • Pop up.
  • Doorway traffic.

What should be considered when working in a CPA network?

In order for the CPA network to really bring income don't make a website with incompatible ads... It is best to choose 1 specific topic, for example, men's clothing, and develop it on the site along the way by attracting advertisers to cooperation. This will help to quickly advertise the site and attract an audience that will make purchases to it.

Thus, we can conclude that CPA marketing brings good profit and does not require special efforts... The main thing that is needed for successful work is the basic resource and the choice of the right direction, and payment from advertisers will not keep you waiting.

Hello! In this article, we will talk about how to make money on CPA networks.

  • How much can you earn: from $ 100 per month.
  • Minimum Requirements: availability of a traffic source or from 10,000 rubles in free money.
  • Is it worth doing: if there is a desire to develop in marketing .

What are CPA networks

Step 4. Configuring a traffic source.

If you have your own source of traffic, which has been working for some time, by changing something, you can lose regular visitors, and, consequently, the opportunity to earn.

But if you do not change anything, in the long term you will receive less profit.

It is necessary to find the weak points of the target audience, "hit" with a specific proposal and show that this particular product will solve their problem. It doesn't matter what it is: a slimming cream, an online game or a banking product - the scheme is the same.

Step 5. Attraction of clients.

Once set up, you can start attracting customers. If this is your traffic source - place links, advertisements and banners on it. If you want to be an advertiser, then work with an advertising campaign.

Step 6. Twist.

For example, you did everything right and even made some profit. But dwelling on this is the height of stupidity. You need to constantly tighten up in order to receive more money... The client clicks on one of the 3 ads in your personal account? Take those two away and do the others. Does a customer click on your ad but don't stay on your site? That means we need to make another one.

Working with CPA networks is not about creativity. This is about hard, constant analysis, twisting and endless mathematics.

Step 7. Receiving a profit.

This is the easiest step: you received the money and put it into circulation. You can go to step 2 again. The main task of working with affiliate programs is to establish a work cycle so that everything is like a polished mechanism:

Spending money - leads - profit - spending money.

These 7 steps sound very simple. In fact, everything is more complicated. Each stage can be twisted, improved and looked for additional options for earning.

How much can you earn in CPA networks?

A beginner cannot make money without a traffic source. Even if you're lucky, you "poke your finger in the sky" and, for example, raise several thousand rubles from 300 rubles in a couple of clicks, then in a week you will merge. Because there is no system.

Therefore, I do not promise mountains of gold at all. And restrictions on withdrawal from CPA networks can specifically hit the budget. Because the money has been spent, the profit has been received, and the withdrawal has to wait a whole week. But the average affiliate marketers, working alone, receive a net income of 50,000 rubles.

First, focus on this indicator. It will get higher over time.

Conclusion

Working with CPA networks is really interesting. If you want to become an info business, this will be an invaluable experience. But in order to really make money, you have to be a person without morality and learn to sell what the client does not need. And the rest is a risky, interesting, complex business.

Every day everybody more people are discovering such a form of income as working with CPA networks. This type of earnings has become very popular due to a rather large list of various advantages. However, in order for work in CPA networks to bring profit, you need to know where to start correctly.

How CPA works

The essence of CPA work is that the advertiser provides advertising materials for placement on sites. The site owner receives a certain profit for the placement of this advertising content, which, as a rule, depends on the amount of the purchase that users made by clicking on the link located on his site.

When examining in detail the functioning of the CPA, it is worth noting that the site owners are issued a special link that allows them to analyze the number of clicks and traffic to the resource. As a rule, the higher the site traffic, the higher the level of profit from working with CPA. In addition, when placing on the site, for example, about men's clothing, advertising associated with a clothing store, the profit will also increase due to the large number of interested audience.

What you need to get started

First of all, in order to start working, you need to acquire your own website or a certain platform for advertising. This resource, in fact, will become the basis of your earnings.

In order to start working in the CPA network, you need to become a member of one of the affiliate programs. After completing the registration procedure, a list of so-called offers (available offers) will become available to you.


Particular attention should be paid to the choice of the offer with which the work will be carried out. This is due to the fact that the form of converting traffic into actions depends on the type of advertising offer.

At the initial stage of work, free traffic is provided. However, you should not immediately spend it on advertising in such expensive topics as loans or car sales. It is best to initially choose for yourself the most popular advertising offers, for example, games or free offers to register on the advertiser's website

First of all, before starting work in the affiliate program itself, you need to check the level of EPC and CR, if these indicators are at zero, then it is best to refrain from working with this proposal. At the same time, you shouldn't chase after huge EPC profits, as traffic may be interested in such offers.

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In addition, you should first conduct a market analysis in order to determine the features of advertising content in social networks and find out the most popular search engine queries. But you should not completely copy the ready-made proposals, it is best to draw your own conclusions based on the data received.

One of the main points to consider when choosing an offer is the tools. As a rule, advertisers provide various tools for a webmaster to work with when creating a website. Tools can act as coupons or special offers... The tools may vary depending on the affiliate site. It is worth noting that the more serious the advertiser is, the more advanced tools it provides for work.

An example of working with an advertising proposal

  1. Pick up several popular products.
  2. Create multiple social media groups for each type of product. The group description should contain the main keywords that are used to find this item.
  3. Groups need to be filled with content. As a rule, it is best to place pictures, videos and posts in the group. In addition, you need to additionally place several posts with a link to the product.
  4. Spread advertisements for new groups in other public places. To do this, you can place a link to the group. But be sure to take into account that a spam account on a social network can be banned.
  5. Particular attention should be paid to the distribution of advertising in thematic groups. It is best to post links in the comments below the photo or video.


Separately, it is worth focusing on the selection of a name for publics. It is not difficult to form an optimal name, for this you need to use the wordstat.yandex.ru service. In this service, you need to enter the name of the product and see the most popular queries related to it. After the most popular queries have been identified, they must be re-entered, but at the same time an exclamation mark must be placed in front of each word.

Making money in CPA networks is quite simple. To do this, it is enough just to have the minimum ranks in the field of advertising. First of all, to start successful work, you need to select the optimal advertising platform and find the most profitable advertising offer for it that will interest the audience. Choosing the right target audience will ensure that you make a profit in the shortest possible time.

A detailed analysis of the concept of a CPA network with a description of all the features of advertising partners, their pros and cons, ways of making a profit from them. Videos on the topic with expert opinions.

What is CPA networks: definition

CPA networks are a kind of exchanges that act as intermediaries between advertisers and webmasters who post advertising offers on their sites. CPA stands for Cost Per Action. This translates as "pay for action." The action can be:

  • Follow the link to.
  • Watching a video.
  • Downloading a file.
  • Viewing the price list.
  • Filling out the questionnaire.
  • Purchase of goods in.
  • Ordering a service from the site.
  • Registration on the site.
  • Ticket issuance.
  • Online loan application.
  • Registration in the online game.
  • and etc.

Simply put, a CPA network is an affiliate program, where one party orders advertising and receives customers or buyers from it, and the other places it on its website and receives profit for targeted actions.

How the CPA network works

It is easier to consider the work of a CPA network using the example of an online store that acts as an advertiser.

The advertiser contacts the CPA network, which creates an advertising offer and places it in its catalog. A web developer, acting as the owner of the site, visits the CPA network site and selects an offer that is most suitable for the topic of his resource. Then it places advertisements on certain pages. Visitors see it, click on it and go to the advertiser's page. For this action (clicking on the link), the web developer receives a certain amount of money.

Another option could be considered.

The owner of an online store leaves an offer in the CPA network, and the owner of a suitable site places a link to the store. A site visitor follows the link, makes a purchase from an advertiser, and the site owner receives a certain percentage of the purchase price. This advertising model is called CPS.

CPA networks are configured to mass service tens of thousands of webmasters, so the offers that are present there are configured for this. A very rare offer that hundreds of webmasters work with.

As a rule, each webmaster finds his own offer and works with it.

Denis Kuchumov - Chief Analyst at AdvAction

Advantages and disadvantages of a CPA network

Benefits for the advertiser

  1. Fixed costs for online advertising.
  2. Automatic placement of advertisements and links on thematic sites. There is no need to directly communicate and negotiate with the site owners.
  3. you can outsource and not take any part in it.
  4. The cost of advertising in CPA networks is lower than in ad networks.
  5. Website promotion costs are less than traditional SEO.
  6. Advertising works only on target audience(potential customers, buyers).

Benefits for site owners

  1. The best conditions for site monetization, as they are more profitable than search engine advertising networks.
  2. Optimization of income, due to the ability to switch between offers that are of interest to site visitors.

Disadvantages for the advertiser

  1. CPA networks work with advertisers only with the conclusion of an official contract.
  2. CPA networks are only interested in advertisers who can pay a lot, regularly and for a long time.
  3. High competition with other advertisers and a constant struggle for thematic sites, with an increase in the duration of payments and their size.
  4. It is necessary to independently monitor the receipt of high-quality traffic, since unscrupulous website owners can register in CPA networks.
  5. It takes a long time to find good affiliate program, leading a tough policy against site owners.

Disadvantages for website owners

  1. Potential disruptions in payments of earned money.
  2. Non-transparency of relations between the partners of the CPA network even at the conclusion of the contract.

How to make money in CPA networks

There are 3 methods of making a profit from CPA networks:

Placing banner ads and affiliate links on the site

A web developer registers with the CPA network, selects advertising materials suitable for him and places them on the pages of his site. Visitors follow the link or banner to the advertiser's resource, and the web developer receives from this a certain amount or percentage of the sale of goods, services of the advertiser.

Showcase website development

Here, a web developer creates a showcase site, fills it with partner products and receives a fixed percentage of each sale. That is, he is not engaged in sales on his own, but only is an intermediary. The goods will be exclusively handled by the shops of advertisers. All you need to do is attract visitors to your showcase site and promote it in search engines.

Traffic arbitrage

Here, earnings come from reselling traffic. This kind of work suits affiliates. These specialists know how to buy cheap traffic and redirect it to the desired sites or individual pages. Profit in this case is the difference between the cost of cheap traffic and the profit of the CPA network. They buy traffic mainly from Yandex.Direct, social networks and any other sources allowed by the CPA affiliate network.

CPA marketer's vocabulary

Advert is a specialist in making money in CPA networks.

Landing page is a one-page product site.

Layout - an intermediate page that contains information or description of the advertised product with a link to it.

Profit is profit.

Ratio - the ratio of the number of actions to clicks on a link or banner to the advertised site.

Traffic is the number of visitors to the site.

Hold - withholding payments from the CPA network to check the quality of traffic from adverts, cheating or using methods prohibited by the network.

In conclusion, let's summarize. A CPA network is a place where business owners can advertise their products and services, and site owners can make money from advertising.


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